PARANORMAL
ACTIVI-TEA
Gen-Z practically ghosts Lipton tea on social media. So we tricked them into watching an ad, when they thought it was paranormal activity.2024 | The One Show | SHORTLIST
Social Media Engagement2024 | New York Festival | SHORTLIST
Small Budget/Big IdeaAgency - Think HQ
Client - Lipton Tea
Copywriter - Ben Ryan
Art Director - Donna Kalish
CD - Wellison D’Assuncao
MD - Lorraine Jokovic
Social Media Manager - Iria Belho
Account Director - Tina Paul
Director - Alex Feggans
DOP - Alex Dufficey